Privacy Policy
Last updated: April 2026
Who we are
Sundial Travel Ltd is the data controller for personal information collected through this website. We are registered in England and Wales (company registration registration in progress).
Our registered address is:
71-75 Shelton StreetCovent Garden
London
WC2H 9JQ
If you have any questions about how we handle your personal information, please contact us at privacy@sundialtravel.co.uk.
What information we collect and why
Enquiry and contact forms
When you submit an enquiry through our website, we collect your name, email address, and any other information you choose to provide (such as phone number, travel dates and trip details). We use this information to respond to your enquiry and to provide the travel planning service you have requested.
The lawful basis for this processing is Legitimate Interest — you have contacted us requesting a service, and it is in both our interests to respond.
Newsletter subscriptions
If you tick the newsletter opt-in box on any of our forms, we will add your email address to our mailing list and send you occasional California travel inspiration and updates. We use Beehiiv to manage our newsletter list.
The lawful basis for this processing is Consent. You can unsubscribe at any time by clicking the unsubscribe link in any email we send you.
Analytics cookies
With your consent, we use Google Analytics 4 to understand how visitors use our website. This helps us improve the site and our content. We only load analytics cookies after you have given your consent via the cookie banner. See our Cookie Policy for full details.
Who we share your information with
We do not sell your personal information to anyone. We may share it with:
- Cloudflare — our website infrastructure provider. Cloudflare processes web traffic through its global network.
- Beehiiv — our newsletter platform, if you have opted in to receive our newsletter.
- Resend — our email delivery service, used to send you our response to your enquiry.
- Google Analytics — if you have consented to analytics cookies.
All third-party providers are required to handle your data in accordance with applicable data protection law.
How long we keep your information
- Enquiry data: up to 2 years from the date of your enquiry
- Newsletter subscriptions: until you unsubscribe
- Analytics data: as configured in Google Analytics (default 26 months)
Your rights
Under UK GDPR you have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Request erasure of your information
- Object to or restrict our processing
- Data portability
- Withdraw consent at any time (where consent is the lawful basis)
To exercise any of these rights, please contact us at privacy@sundialtravel.co.uk.
Complaints
If you are unhappy with how we have handled your personal information, you have the right to complain to the Information Commissioner's Office (ICO).
ICO registration: registration in progress
ICO website: ico.org.uk
Changes to this policy
We may update this policy from time to time. The date at the top of this page shows when it was last updated.